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DESIGNER LOOKS - BY VALUE CITY FURNITURE

Environmental Graphic Design

We brought our client's vision to life through an immersive, distinctive 
brand experience tailored for their high-end furniture sub-brand. 
We focused on five key objectives, developed around the target consumer: Celebrate the Everyday, Freedom to Play, Style Advocate, Expected Quality, Inspired Journey. Designed specifically with the 'Trend Seeker' in mind, this store offers a space in which they can envision their dream home, made possible by Designer Looks. Compelling style studios punctuated with trend stories, encourage engagement and play while positioning Designer Looks as a credible Design Influencer delivering on the brand promise – Designer Looks for Less.

Date: 2022-2023

Client: Value City Furniture

Role: Graphic Designer

Programs: Adobe Illustrator, Photoshop, InDesign

© Copyright 2025 by Brianna West.

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